Recent Articles in Marketing & PR

Member Content MARKETING TIP: Restaurant Sales & Change
Jan 25, 2013
Change is not going to just happen. It happens based on what you do to better your business every day.
Member Content Elements of Successful Restaurant Interior Design
Jan 17, 2013

With so much interest and money riding on food, it is extremely important for restaurateurs to develop trends that positively impact customers - including an interior design that appeals to potential customers.

Member Content How To: Restaurant Food Photos
Jan 8, 2013
People eat with their eyes first. Having great photos makes a big difference! Here are four tips for you...
Member Content The Pope's on Twitter – If You're Marketing, You Should Be, Too
Jan 4, 2013
3 lessons for small businesses inspired by @Pontifex
Member Content Tips for Capitalizing on Unpredictability
Jan 2, 2013
Savvy entrepreneurs play by different rules in uncertain times.
Member Content New Music App for Restaurants & Bars
Dec 6, 2012

Mobile and social come together in this new music service and for restaurants, bars & retailers.
Member Content Meeting Zig Ziglar
Nov 29, 2012
Michael recounts the vast impact that Zig Ziglar had on sales, motivation and leadership.
Member Content Best Practices In Email Marketing - A Step-By-Step Guide To Making Your Restaurant Top Of Mind With Customers
Nov 28, 2012
Email newsletters are an especially effective, affordable and easy marketing option that can help keep your establishment in the forefront of diners' minds -- Lisa shares the steps on how to get there.
Member Content Restaurants & Bars Get Social With Their Music
Nov 28, 2012

Jaime takes an in-depth look at Rockbot, a new player in the space of streaming music for restaurants.
Member Content Promoting Your Restaurant Using Video - What You Need to Know
Nov 16, 2012
Wide range of video tips and examples for your restaurant to get going with video.
Member Content The Five Most Dangerous Restaurant Marketing Mistakes
Nov 9, 2012
Kamron walks you through 5 serious (and frequent) mistakes that restaurateurs make. You'll want to avoid these!
Member Content Independent Restaurant Survival: 5 Tips for Success in a Mega-Chain World
Nov 9, 2012

How do independent restaurants survive? Ron & Ed share five key points for their continued success.
Member Content How To Rock Your Restaurant Marketing Efforts
Nov 6, 2012
Many establishments have proven time and again over the years that bringing in local bands is a great way to connect with local customers, and if done right, live music can become a lucrative marketing technique for any restaurant.
Member Content Election Night for Restaurants & Catering
Oct 17, 2012
Regardless of the voting results your restaurant has a chance to pick up business during the election.
Member Content Defending Against the Cocaine of Restaurant Marketing
Sep 26, 2012

David talks about how couponing can work against you by running you through the numbers and showing that sales don't always equal profits.
Member Content 5 Tips for Effectively Pitching the Media
Sep 24, 2012
Have a message to share? Want to get the word out? Marsha shares five tips to consider.
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