Home | People & Staffing |Quick Service Restaurants Need to Take a Fresh Look at Gen Y

Quick Service Restaurants Need to Take a Fresh Look at Gen Y

publication date: Sep 28, 2011

Quick Service Restaurant (QSR) consumers have more choices than ever, and are regularly being inundated with marketing and promotions from brands trying to convince them to eat at their restaurants. In this environment, standing out from alternatives is no easy task, and QSRs need to raise their game in order to connect with consumers.

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